‘So I chased myself around the page, suddenly much more noise than signal’

Much of my job, there and everywhere else I have worked, has amounted to wading every day into the internet’s sprawling garbage lagoons in search of eye-catching chunks of floating trash that I might show to other people on the off chance that it might amuse or disgust them; I did not always enjoy the smell, but I’d worked enough other jobs to know that there were worse places to spend your day. It was jarring, as I became the ubiquitous face of the spammily cretinous new regime, to find that I was myself now part of that chaos—it was my face and voice, decontextualized and unbidden, pouring out of that pipe. I couldn’t stop it, but it doesn’t stop. So I chased myself around the page, suddenly much more noise than signal.

From ‘The Year in Pivoting to Video’ by David Roth (Hazlitt)

Author: Alex Roddie

Writer and editor.

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